WESTFIELD x MARCO BRAMBILLA

Westfield x Marco Brambilla

 

For the second installment of their 2019 video art program, Westfield and Art Production Fund displayed a dynamic excerpt from Marco Brambilla’s ‘Nude Descending a Staircase No. 3’ across the large-scale screens at Westfield World Trade Center in New York City and Westfield Century City in Los Angeles, measuring up to 4 stories tall.

Nude Descending a Staircase No.3 moves the iconic Duchamp painting (Nude Descending a Staircase No. 2) into the dimension of time. The illusion of movement in the painting is explored as the figures which inhabit the digital canvas of No.3 constantly reconfigure themselves to cascade down an unseen stairway. The figures, shapes and color palette are pure cubism, now expanded into three dimensions using state-of-the-art computer technology.

By taking the original Duchamp painting back into the technological realm and adding the dimension of time, Brambilla aims to complete the circle and pay homage to the deconstructed image using a wholly contemporary visual language.