SELFRIDGES X VEGAS SUPERNOVA

Selfridges X Vegas Supernova

Celebrating the capital of indulgence, London’s renowned department store Selfridges, commissioned David LaChapelle to create a series of window displays inspired by Sin City, for their “Vegas Supernova” – a celebration of 100 years of Vegas. The striking vignettes included neon moving pole dancers, neon dollar signs, inflatable hot dogs and burgers, flashing XXX signs and a window full of giant, pink inflatable breasts inflating and deflating at regular intervals.