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David LaChapelle created several visuals based on the heritage of the Dos Equis brand. The photographs were imprinted on limited edition bottles and used for the print advertising campaign throughout Mexico. Dos Equis also sponsored David's museum exhibition, 'Delirium of Reason,' which opened at the Antiguo de San Ildefonso in January 2009 in Mexico City and was curated by Fred Torres.
David LaChapelle created several visuals based on the heritage of the Dos Equis brand. The photographs were imprinted on limited edition bottles and used for the print advertising campaign throughout Mexico. Dos Equis also sponsored David's museum exhibition, 'Delirium of Reason,' which opened at the Antiguo de San Ildefonso in January 2009 in Mexico City and was curated by Fred Torres.
David LaChapelle created several visuals based on the heritage of the Dos Equis brand. The photographs were imprinted on limited edition bottles and used for the print advertising campaign throughout Mexico. Dos Equis also sponsored David's museum exhibition, 'Delirium of Reason,' which opened at the Antiguo de San Ildefonso in January 2009 in Mexico City and was curated by Fred Torres.
The making of the Dos Equis campaign shot by David LaChapelle.